10 Best Hawaiian Shirt Brands: Embrace the Aloha Spirit

Best Hawaiian shirt brands are not just about looking sharp—they’re about bringing a slice of the tropics to your world, wherever that might be. From corporate events to team uniforms, Hawaiian shirts inject a splash of fun that says, “We mean business, but we know how to party too!”

But let’s be real—finding the perfect personalized Hawaiian shirts is no walk on the beach. You need designs that wow, fabrics that last, and quality that won’t leave your reputation hanging by a thread. Nobody wants their brand associated with shirts that fade faster than a sunset.

This article introduces the 10 best Hawaiian shirt brands that have mastered the art of blending style, quality, and reliability. Get ready to discover your next big hit in tropical fashion. 

Best Hawaiian Shirt Brands

10 Best Hawaiian Shirt Brands

Preview Table

BrandFabric QualityCustomization OptionsSustainabilityMarket AppealFounding Year
KahalaPremium cotton and silk blends, durable for long-term useLimited customization; focus on traditional designsTraditional production methods, limited eco-focusAppeals to customers seeking premium, classic designs1936
Reyn SpoonerHigh-quality cotton blends with focus on comfort and durabilityOffers custom branding and exclusive printsEco-friendly fabrics and sustainable practicesBroad appeal for both casual and corporate markets1956
Paradise FoundLightweight fabrics, vibrant prints, ideal for casual wearBasic customization options for bulk ordersFocus on vibrant designs, no strong emphasis on sustainabilityPopular for casual and event-specific collections1977
Tori RichardLuxury textiles like cotton lawn and silk, tailored craftsmanshipCustom designs for upscale branding and giftingEmphasis on ethical sourcing and sustainabilityHigh-end appeal for luxury markets and gifting1956
Tommy BahamaSoft, durable fabrics with a focus on comfort and versatilityCollaborative branding and licensing opportunitiesSome initiatives in sustainable sourcing and productionRecognized globally, suitable for diverse audiences1993
Go BarefootAuthentic cotton blends with retro aestheticsMinimal customization, more focus on authentic stylesTraditional methods, no specific sustainability initiativesRetro-focused, appeals to niche and casual markets1950
Bamboo CayLightweight and soft fabrics for casual and semi-formal useLimited to subtle design changes for brandingFocus on quality over sustainabilityTargeted at understated and elegant styles1998
Two PalmsBreathable fabrics like rayon and cotton, designed for tropical climatesExtensive options for logo placement and exclusive printsEco-conscious production with sustainable fabricsVersatile appeal for events, workwear, and casual markets1989
WeekenderDurable and easy-care fabrics for frequent useSimplistic customization for budget-friendly projectsNo strong focus on sustainabilityAffordable and reliable for budget-conscious customers1960
Roberta OaksHigh-end materials, emphasizing quality and eco-consciousnessCustomizable, including limited-edition collaborationsHighly eco-conscious with sustainable practicesBoutique appeal, targeting younger and eco-conscious demographics2009

1. Kahala

Kahala

Kahala is one of the best Hawaiian shirt brands, known for its strong heritage and commitment to quality. Founded in 1936, Kahala is the oldest active apparel company in Hawaii, making it a true pioneer in the Hawaiian shirt industry. Kahala was once called Branfleet, a blend of its founders’ names, George Brangier and Nat Norfleet. 

Fabric and Quality

Kahala shirts are made from 100% rayon fabric, which is comfortable and breathable. Initially, the shirts were crafted from repurposed kimono and yukata cloth. However, after World War II, rayon became the fabric of choice due to silk shortages caused by wartime demands. This shift helped establish Kahala’s signature style of aloha shirts, which have lasted for decades.

Iconic Designs and Motifs

Kahala’s shirts feature designs that celebrate Hawaiian culture. They show canoes, coconut trees, fish, flowers, surfers, and other tropical themes. These designs are eye-catching and capture the relaxed, vibrant Hawaiian lifestyle. Collaborations with brands like Gitman Vintage and Todd Snyder have added modern elements to their classic styles. This has made them popular with a wide range of customers.

Local Production and Sustainability

Kahala keeps a strong link to its roots by manufacturing most of its shirts in Honolulu. This ensures local craftsmanship and Hawaiian values are preserved. Kahala shirts are a great choice for those who value authentic, sustainable fashion. The brand’s focus on local production makes them so.

A Legacy of Evolution

Over the years, Kahala has adapted its designs to reflect the trends of each era. From mod designs in the 1960s to disco collars in the 1970s, neon pastels in the 1980s, and revived reverse-print fabrics in the 1990s, Kahala has balanced tradition and innovation. This has kept it one of the top Hawaiian shirt brands.

2. Reyn Spooner

Reyn Spooner

Reyn Spooner, founded in 1961, is one of the top Hawaiian shirt brands known for its comfort and style. Its signature Spooner Kloth™ fabric, a mix of 55% cotton and 45% polyester, offers shirts that are wrinkle-free and become soft with wear. This fabric is comfortable and durable. It’s a favorite for fans of high-quality Hawaiian shirts.

The brand stands out with well-matched prints, button-down collars, and neatly designed plackets. These features blend classic menswear style with the laid-back charm of Aloha shirts. Reyn Spooner’s shirts are also known for their hand-drawn artwork, with each design created by in-house Hawaiian artists. The process starts with pencil sketches, moves to hand-painted designs, and ends with digital prints.

Iconic Prints and Legacy

Reyn Spooner’s Lahaina Sailor print, inspired by the bandanas worn by sailors in the whaling era, is one of its most iconic designs. First introduced in 1968, it has become a symbol of the brand’s legacy in Hawaiian fashion. The company, known for its quality products, supports local initiatives. It has raised over $100,000 for the Maui Strong Fund.

Reyn Spooner’s unique fabric, craftsmanship, and community focus make it a top Hawaiian shirt brand. It offers a blend of tradition and modern innovation.

Pro Tip: Leverage their timeless designs like the Lahaina Sailor print to appeal to customers seeking heritage-inspired, high-quality Hawaiian apparel with a modern twist.

3. Paradise Found

Paradise Found

Paradise Found is one of the best Hawaiian shirt brands, known for its excellent quality and true Hawaiian craftsmanship. Since its founding in 1978, the brand has been delivering high-quality Hawaiian clothing, with a strong focus on excellence.

Unlike many brands that moved production overseas, Paradise Found stays committed to manufacturing in Hawaii, keeping the authentic Aloha spirit alive. This local production ensures that every shirt reflects the true essence of Hawaiian culture and style.

Unique Features of Paradise Found

  • Signature Rayon Material: Paradise Found uses premium rayon, which offers a great drape and breathability. This fabric is perfect for the warm Hawaiian climate, combining comfort and style.
  • Matched Pocket Patterns: A standout feature of Paradise Found shirts is their matched pocket patterns. This attention to detail makes each shirt unique and enhances its overall look.
  • Custom Wooden Buttons: The brand is famous for its custom wooden buttons, which are exclusive to their shirts. These buttons give each piece a distinct look, making it stand out.

Designs that Last

Paradise Found offers a variety of designs, from traditional to modern prints. All designs are created by local Hawaiian designers who have a deep connection to the culture. They know what makes the “Hawaiian look” so iconic. Some of their prints, which are over 20 years old, are still very popular today.

Cultural Icon

Paradise Found gained major recognition when Tom Selleck wore one of their shirts on the famous TV show “Magnum PI”. This shirt is now displayed in the Smithsonian, securing the brand’s place in Hawaiian shirt history. Today, many celebrities still choose Paradise Found for its timeless designs, solidifying the brand as a cultural icon.

By choosing Paradise Found, you’re not just buying a Hawaiian shirt—you’re getting a piece of history. The attention to detail, from the fabric to the custom buttons, guarantees you the highest quality shirts. They truly represent the spirit of Aloha.

4. Tori Richard

Tori Richard

Tori Richard, founded in 1956 and based in Honolulu, is one of the most well-known brands in the Hawaiian shirt market. The company originally focused on women’s clothing but later expanded into resort wear, offering Hawaiian shirts for men, women, and children. It gained attention in 1969 when Tori Richard introduced its men’s shirts, featuring prints from the women’s line at the request of a Hawaii retailer, Liberty House.

Materials and Features

Tori Richard shirts are made with high-quality materials that set them apart from many other brands. Some shirts use mulberry silk, while others feature the brand’s exclusive Tradewind Technology™ fabric (92% Nylon/8% Spandex), which ensures both comfort and durability. Every shirt is carefully crafted with details like laser-engraved buttons and French seams, enhancing their overall quality.

Popularity and Cultural Impact

Tori Richard is known for its durability and timeless style. Its shirts have become favorites among musicians, celebrities, and Hollywood productions. You may have seen them in TV shows like Hawaii 5-0. The brand grew in popularity alongside Hawaii’s tourism boom and is now a major fashion exporter from the island, with shirts available in all 50 states.

Design and Aesthetics

The designs of Tori Richard shirts have evolved over the years, offering a variety of colorful and creative patterns. While initially rooted in traditional tropical motifs, the brand now produces streamlined and bold styles that appeal to a wide range of customers. Tori Richard’s designs have even appeared in Fifth Avenue store windows and top national fashion magazines, securing its place as one of the best Hawaiian shirt brands in the world.

5. Tommy Bahama

Tommy Bahama

Tommy Bahama, founded in 1993, has become a top brand in upscale casual wear. The brand is famous for its premium Hawaiian shirts, offering a mix of style, comfort, and versatility. Tommy Bahama’s Hawaiian shirts, especially those made from 100% silk, like the Hawaiian Herringbone Silk Camp Shirt and Bali Border Silk Camp Shirt, are known for their luxurious feel and timeless look.

Versatility and Fit

Tommy Bahama’s Hawaiian shirts easily transition from casual daywear to dinner attire, making them perfect for many occasions. Whether at a beach gathering or a night out, these shirts ensure dressed appropriately. The brand offers shirts in both standard men’s fit and big and tall sizes, so they can fit a wide range of body types.

Quality and Pricing

Tommy Bahama is committed to quality. Customers often praise the comfortable fit and the shirts’ ability to maintain their shape after washing. The Hawaiian Herringbone Silk Camp Shirt, priced at EUR63.14 (down from EUR126.29), offers premium quality at a discounted price, making it a great deal for high-end fashion.

Design Features

Tommy Bahama’s Hawaiian shirts feature classic design elements like the traditional camp collar, matched pocket patterns, and high-quality detailing. These features add to the timeless appeal and aesthetic value of the shirts. With premium materials, versatile styles, and great fit options, Tommy Bahama stands out as one of the best Hawaiian shirt brands today.

6. Go Barefoot

Go Barefoot

Go Barefoot is one of the best Hawaiian shirt brands, with deep roots in Hawaiian culture and history. The brand has been around since the 1940s, and was officially established in 1957 as part of Mr. Hawaii, Inc. The company blends tradition with innovation to create high-quality Hawaiian shirts that capture the Aloha spirit.

A Rich Legacy in Hawaiian Shirt Crafting

Go Barefoot specializes in various Hawaiian shirt styles, such as embroidered, classic, vintage, and reverse Hawaiian shirts. Each shirt is carefully made to reflect the vibrant Hawaiian culture. The designs are created in collaboration with Hawaiian artists, making each shirt a piece of art.

Quality Materials

Go Barefoot shirts use premium materials like cotton, rayon, linen, and silk, ensuring they are lightweight and breathable. Whether you want something soft and cozy or something elegant, Go Barefoot has options for every occasion.

Iconic Features

A standout feature of Go Barefoot shirts is their matched pocket patterns and coconut buttons. These details add authenticity and enhance the overall design, making the shirts highly sought after by those who value Hawaiian craftsmanship.

Timeless Appeal

Go Barefoot’s name honors the Barefoot Bar in Waikiki, symbolizing the laid-back Hawaiian lifestyle. Even though the brand was sold to Hang Ten in the 1970s, the iconic footprint logo remains a cherished part of the company’s identity.

Under the leadership of Craig Hara, Go Barefoot continues to thrive. The company stays committed to quality and culture, ensuring it remains a top choice for the best Hawaiian shirts.

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7. Bamboo Cay

Bamboo Cay

Bamboo Cay is the best Hawaiian shirt brand that blends style, comfort, and Aloha spirit. The company was founded in 1998 and is family-owned with a strong history in tropical fashion. It originally started as Aranco, Inc. in 1988, but today focuses on creating men’s embroidered Hawaiian shirts. Bamboo Cay also offers stylish polos, shorts, and women’s shirts, appealing to a wider audience.

Quality Materials and Comfortable Fit

Bamboo Cay is known for using high-quality materials that provide both comfort and durability. Their shirts are made from a blend of polynosic rayon and polyester, or 70% Modal/30% Polyester for their camp shirts. These fabrics offer a soft, silky feel and are machine-washable, making them very comfortable to wear. The shirts also feature practical details like side vents and point collars, which are perfect for tropical getaways.

Unique and Embroidered Designs

One standout feature of Bamboo Cay is their embroidered designs, which capture the natural beauty and relaxed vibe of the Hawaiian islands. From Christmas-themed shirts like “Surfing Santa” and “Hula Holidays” to classic Aloha prints, Bamboo Cay offers exclusive, copyrighted designs. Each shirt features carefully selected embroidery and signature coconut buttons, making them a unique addition to any resort wear collection.

Customer Service

Bamboo Cay offers a simple return policy, allowing exchanges or refunds within 30 days of purchase. To return items, they must be new, unworn, unwashed, unaltered, and in good condition with the original tags. The company’s customer service is easy to reach by email or phone, ensuring that any questions or concerns are addressed quickly.

8. Two Palms

Two Palms

Two Palms is one of the best Hawaiian shirt brands known for its strong commitment to traditional craftsmanship. Founded in 1989 by Sang and James Yi, it started as a small wholesale business in Waikiki Beach, Honolulu. Over the past 30 years, the company has grown significantly while staying true to its Hawaiian roots.

Traditional Craftsmanship

Two Palms stands out because of its handmade production process. The brand sticks to traditional garment-making methods, such as hand-cutting fabric, using handmade patterns, and drawing size markers by hand. This focus on detail gives each shirt authentic quality. It is a top choice for customers who value craftsmanship.

Premium Fabric Options

Two Palms offers shirts made from 100% premium cotton, providing a soft and breathable fit, perfect for sunny Hawaiian days. The brand also offers super-soft rayon shirts for both men and women. Rayon fabric is smooth and very soft. So, these shirts are great for staying cool in warm weather.

Unique Designs and Style

Two Palms offers a wide range of Hawaiian shirt designs, from bold prints to more subtle tropical patterns. Popular designs include Etches of Hawaii, Fern Hibiscus, Flag Denim, and Golden Vintage. The shirts also have reverse prints, like Pineapple Shack, Turtle Pineapple, and Monstera Orchid. They give you many options to fit your taste. These shirts come in an open-collar style, adding a traditional yet fashionable touch.

9. Weekender

Weekender

Weekender is a brand with a long history and a focus on quality craftsmanship. It’s not mainly known for its Hawaiian shirts. But, it offers a wide range of casual and travel wear, including shirts. So, it’s known for its comfortable, relaxed styles.

Heritage and Craftsmanship

Weekender was founded in 1938 in the Caribbean and later moved its headquarters to Miami, FL. The founder, Raul, was a Polish national who fled Nazi Germany and Cuba due to political unrest. This background has shaped Weekender’s strong, three-generation dedication to quality. Known for its craftsmanship, Weekender creates timeless pieces that blend tradition with modernity.

Weekender’s Appeal

Weekender is not primarily known for Hawaiian shirts. But, it uses high-quality fabric and craftsmanship in its shirts. For the best Hawaiian shirt brands, try Weekender. They make travel-ready clothes that balance style and comfort.

For quality, relaxed clothing, try Weekender’s designs. They suit those who appreciate a heritage-driven approach to casual wear. The brand’s diverse styles fit the Aloha spirit, suitable for everything from beach days to more formal events.

Expert Advice: For travel-themed promotions, consider Weekender shirts. Their heritage and comfort make them perfect for customers seeking a story and easy-to-pack, versatile clothes.

Shahriyar Mirza, Supplier Clothing, Outerwear, Sportswear

10. Roberta Oaks

Roberta Oaks

Roberta Oaks, in Chinatown, Honolulu, has blended traditional aloha wear with a modern, sharp touch since 2004. The brand is known for its tailored designs and contemporary look. It offers some of the best Hawaiian shirts for those who prefer a more fitted style over the traditional loose cut.

Unique Designs and High-Quality Materials

Roberta Oaks is famous for its original artwork prints and distinctive color schemes. Every design is hand-drawn, and the brand uses different screens for each color to create detailed patterns. The use of vintage textiles enhances the print quality, giving each shirt a unique style. The brand also occasionally releases shirts made from rare fabrics, making each item even more exclusive.

Distinctive Details and Craftsmanship

Each shirt features custom black buttons and hand-lettered labels, adding to its uniqueness. The contrast inner yoke details add sophistication. They set Roberta Oaks apart from other Hawaiian shirt brands.

Price and Other Offerings

A Roberta Oaks aloha shirt costs around $145 USD, positioning it as a premium option. The brand also offers accessories, like wool backpacks and eyeglass sleeves. Its throw designs are also popular. It’s a great choice for high-end, Hawaiian-inspired fashion.

Conclusion

Best Hawaiian shirt brands aren’t just about looking good. they’re about delivering a vibe that blends style, comfort, and functionality in one iconic package

Here’s the deal: to make your Hawaiian shirts truly shine, you need quality and customization that hit all the right notes. Don’t let your shirts be just another drop in the ocean—stand out with designs that reflect your brand’s identity and leave a lasting impression.

At LeelineApparel, we’re all about crafting Hawaiian shirts that say, “Wow.” In addition to these, we also produce custom t-shirts, custom uniforms, custom sportswear, and custom gym clothing. We’ll help you create a masterpiece your audience will love. Call us now!

People Also Ask About Best Hawaiian Shirt Brands

1. What makes a Hawaiian shirt “authentic”?

An authentic Hawaiian shirt has tropical designs, a relaxed fit, and is made of lightweight fabric, like cotton or rayon. Many authentic brands are made in Hawaii or are inspired by the island’s culture and traditions.

2. Are Hawaiian shirts suitable for professional use?

Yes, you can style Hawaiian shirts for work. Choose subtle patterns, a tailored fit, and high-quality fabrics. They are great for creating a relaxed, professional environment. This is true in industries that value creativity and individuality.

3. How do I choose the best fabric for Hawaiian shirts?

The best fabrics for Hawaiian shirts depend on their purpose. Cotton and rayon are comfy and breathable. Blends with polyester are durable and easy to care for. They are great for uniforms and promotional use.

4. Can Hawaiian shirts be customized with logos or branding?

Absolutely! Many manufacturers allow customizations, like adding logos or slogans. You can also use exclusive patterns that match your brand. Ensure the customization maintains the shirt’s original aesthetic appeal.

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